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Clarity in a noisy field
AI moves fast and most of what is written about it is hype. Here we cut through it: honest, practical thinking on where AI and data genuinely pay off, and where they don’t.
Short, useful reads for business leaders
How to spot automatable work, how to make data-driven decisions actually stick, and the questions worth asking before you invest in AI. No jargon for its own sake.

Understanding Retrieval Augmented Generation (RAG) (Oct 2024)
Retrieval Augmented Generation (RAG) might sound complicated, but it’s a smart way for AI systems to give more accurate and useful answers. RAG combines two different techniques: retrieving information (searching for the right answers) and generating responses (like talking or writing) to make sure the AI (like GPT or Gemini) produces better, more reliable results. This addresses one of the major challenges of traditional generative models—their tendency to invent or generate incorrect information, especially when dealing with dynamic or domain-specific knowledge.

Enhancing Patient Adherence with AI (Sep 2024)
The life sciences sector is at the forefront of innovation, particularly in the healthcare industry where AI applications are implemented to revolutionize patient care. Despite advancements, the pharmaceutical industry has never really tackled improving patient adherence without concrete solutions. Partnering with Novellas Healthcare since 2023, CROPLAND has taken on the challenge of improving patient adherence with the help of AI.

September insights: Therapy adherence, and the AI landscape we are operating in (Sep 2024)
Get the latest news and updates about AI
13 AI applications you probably already use (daily)
Artificial Intelligence (AI) is everywhere! I bet you have already heard someone say it, or read it somewhere. And the quote is not too far off these days. AI has seamlessly integrated into our daily lives, often without us even realizing it. From entertainment to safety, AI enhances many of our daily activities, making tasks easier, faster, and more personalized. Let’s look at 13 AI applications that you probably use every day already

EU harmonised rules on Artificial Intelligence (July 2024)
The EU has published a new AI Act. What does it mean for an AI company like CROPLAND? And how did prompt engineering help us summarizing the lengthy legal document?

Prompt Engineering – how to talk to Artificial Intelligence (July 2024)
What exactly is prompt engineering, and why is it so important? Tips and tricks to talk effectively to your LLM system

July insights: Innovation with AI: Staying ahead, efficient debtor management and smart document processing (July 2024)
Get the latest news and updates about AI

Embracing AI – what artificial intelligence can do for your business (June 2024)
Understanding how AI can transform you business. Why is AI important? What are LLM’s and how do you get started with AI?

Efficient debtor communication handling via AI (June 2024)
Discover how CROPLAND supported la-on in following up email communications with their debtors more efficiently

LLM’s and multimodal models for document processing – A proof of Concept (May 2024)
LLM’s and multimodal models for document processing – A proof of Concept

April insights: discover the power of A.I. in your organization (2024)
The future of A.I. and data strategy: A leap forward through the VLAIO ICON CoCoNuT Project

Welcoming our brand-new COO: Jeroen Claes (April 2024)
Welcoming our brand new COO: Jeroen Claes

Case Astrazeneca – Start working with A.I. and data (April 2024)
During a conversation between Daan Vens (Innovation and Business Director at AstraZeneca) and our CEO Geert Vromman, explain AstraZeneca has integrated A.I. to enhance their customer segmentation and marketing strategies.

The future of A.I. and data strategy (Dec 2023)
The future of A.I. and data strategy: A leap forward through the VLAIO ICON CoCoNuT Project

Personalized Card – Explainer Video (Nov 2023)
Wie is Cropland en welke invloed heeft A.I. op de mens, zijn privacy en de toekomst?

Unlocking business knowledge with intelligent Question & Answer assistants (Nov 2023)
Discover why you need to get on board now and how you have to take your first steps towards A.I.
A.I. is the future: Why you need to get on board now
Discover why you need to get on board now and how you have to take your first steps towards A.I.
CROPLAND – Guest lecture in AMS
In this video Ben Verhees gives you insights into the exciting world of A.I. (guest college at AMS).

CROPLAND – Interview with Tim Verheyden (Feb 2023)
Wie is Cropland en welke invloed heeft A.I. op de mens, zijn privacy en de toekomst?
Predict maintenance and detect anomalies with AI
ABN Cleanroom Technology specializes in the design, development and construction of pre-engineered cleanrooms. They aim to increase energy efficiency, reliability and speed in cleanroom projects.
Back to business – relance
How Big Data Analytics can contribute to relance and “getting back into business”
The pandemic has not only affected our daily lives but also the way we think and behave. This new context is also forcing companies and policymakers towards changes or the adoption of new approaches in order to revitalize or re-launch activities.
1.170.000 bezoekers en niemand met een ticket: hoe tellen de Gentse Feesten hun bezoekers?
De teller van de 175ste Gentse Feesten staat na negen dagen op 1.170.000 bezoekers. Maar hoe wordt dat eigenlijk geteld? De Feesten zijn gratis en er is geen officiële inkom. Gaat het om nattevingerwerk? “Neen, het is bijna schrikwekkend hoe goed de inschattingen zijn.” Een duik in de cijfers.
Een veilige en oprechte danku, vanop 1.5m afstand
Vorige week waren we te gast bij WildTrails met mijn collega’s van CROPLAND. Frank Descamps en zijn team waren in staat om een volledig COVID-proof evenement voor ons te organiseren.
Ik heb er zelf wel eerst goed over nagedacht: waarom ga je nu op teambuilding op het moment dat de COVID besmettingen opnieuw zo sterk stijgen?

Untangle your data spaghetti (Sep 2022)
Since we started our business at CROPLAND, back in 2013, we have seen many famous quotes on big data, data analytics or data in general. Here are some of our favorites:
“Data is the new oil …”
“In God we trust, all others must bring data”
“If content is King, then data is King Kong”
“Data is the new science, big data holds the answer”
“Without data you’re just another person with an opinion”

De mogelijkheden van Artificiële Intelligentie voor marketing en sales (Sep 2022)
Minder dan 25% van de Vlaamse KMOs gebruikt A.I. Een recent VLAIO onderzoek (2022) leert ons dat minder dan 25% van de Vlaamse KMO’s al met A.I. technologie in aanraking kwam. Dit staat in schril contrast met de Europese doelstelling voor 2030 van 75%. De adoptie van A.I. technologie is nog beperkt en zal pas versnellen wanneer bedrijven de waarde ervan ten volle ontdekken. Ook de implementatie ervan in beschikbare software en API’s zal een grote bijdrage leveren aan de adoptie van A.I. in bedrijfsprocessen.
Carefree and safe staycation with YouFlanders
In close collaboration with Orange Belgium and data engineering company, CROPLAND, VISITFLANDERS offers tourists the opportunity to find out real-time people attendance all over …
How does Covid-19 impact the work of managers and analysts?
Not only does the global Covid-19 crisis have an impact on our daily lives, but it also influences our professional lives. In June 2020, CROPLAND launched an online survey on LinkedIn …
The role of the sales representative in the new normal
If you consider which jobs were impacted heaviest by the COVID-19 pandemic in 2020, the sales representative as “the travelling salesman” should probably be somewhere at the top of …
How will AI change your industry?
Have you ever wondered how Artificial Intelligence will change your industry by 2030? Will you be surrounded by robots as co-workers? Or will your admin be completely …
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