AI unwrapped podcast
In this episode, Geert Vromman sits down with Christophe Krekels, co-owner and R&D/IT Director at Visix Brand Shiners; a merger company delivering large-format print solutions for trade shows, retail and events across Belgium and beyond.
They reflect on Visix’s digital transformation: from manual quotes to a webshop that now handles 35% of all orders. Christophe shares how coding, structure and discipline turned data into action and why that mattered. They also dive into the growing impact of Power BI dashboards and how CROPLAND’s Start-AI program sparked concrete ideas, cross-team engagement, and broader awareness around AI’s real potential, even in production environments. A grounded, practical story on how a manufacturing business can evolve step by step toward digitalisation, together with its people.
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In this episode, Geert Vromman talks to Kristof Janssens, Finance Manager at Manna Foods, a Belgian SME known for its sauces and condiments, serving both retail and foodservice clients.
Together, they reflect on Manna’s AI journey: from their first CROPLAND workshop to real operational changes. Kristof shares what worked, where the challenges were, and how cross-department collaboration turned AI into action.
Geert explores what sparked engagement inside Manna, how concrete projects emerged from a single moodboard session, and why you don’t need to be ‘techy’ to get started with AI.
In this episode, Geert and Jeroen flip the script to dive into the importance of having a clear data and AI strategy, especially for growing businesses and SMEs. From navigating digitalisation to avoiding AI pitfalls, they explore why strategy comes before tools, and how companies can get started the smart way. Expect insights, examples, and the occasional Geert-style straight talk.
In this episode, Geert and Jeroen dive into the fascinating world of Agentic AI — the next big thing in the world of artificial intelligence.
Forget about chatbots that just answer your questions. Agentic AI works differently: you give it a goal, it figures out how to get there. Think of it as your digital colleague who doesn’t just follow instructions, but actually solves tasks — from filling out CRM records to scheduling meetings and even kicking off invoicing flows.
Not just tech talk — we keep it practical, clear, and fun.
How do you scale AI in your company without losing sleep over privacy or budget? In our latest Cropland podcast episode, Geert and Jeroen Claes dive into a hot topic: the pros and cons of custom GPTs (think: ChatGPT with your flavour) versus tailored AI chatbots built by e.g. CROPLAND 😉
In this episode, Geert Vromman and Jeroen Claes dive into one of the most common dilemmas in the world of AI: should you invest in off-the-shelf tools or develop your own tailor-made solution?
They explore real-life business scenarios, weigh the pros and cons of each path, and look at how start-ups and corporate tools stack up against each other. Expect clear takes on proof of concepts, ROI, and newer concepts like AI agents and Robotic Process Automation (RPA).
